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eMarketing Counselor

Company: Teleflora
Location: Oklahoma City
Posted on: June 24, 2022

Job Description:

Company DescriptionTeleflora brings together the time-honored tradition of sending flowers with the modern benefits of an advanced florist network, offering the kind of personal touches, artistry and expertise you expect from a trusted neighborhood florist--even if that neighborhood is across the country.Through our eFlorist web hosting platform, Teleflora further supports its members by providing innovative marketing, education and technology to make sure our member florists get the resources they need to grow, operate and market their floral shop.The eMarketing Counselor will engage, train, and optimize the ability of our member florists to get the most from our eFlorist offerings including creating and executing their digital marketing strategies and providing Internet marketing assistance with support from our UX, Product Management, and Technical Support teams.Teleflora employees are temporarily working from home. You will need to have a quiet, home office area with reliable internet coverage. We will provide IT equipment. Working from home is temporary and employees will return to the office in Oklahoma City, OK at a later time this year.Job Description

  • Meet and exceed customer service standards in responding to florists' internet marketing questions, educating florists on eFlorist product and services, and proactively identifying and addressing opportunities for florists to improve digital marketing performance
  • Analyze member florist websites and business situations quickly and accurately, drawing on Teleflora's resources and other SEO tools including keyword research, paid search performance, and website analytics
  • Develop insightful, thorough recommendations to improve technical, design, content, on-page and off-page optimization elements of websites
  • Be knowledgeable on wide range of topics, including organic optimization, paid search marketing, blog implementation, link-building, etc.
    • Keep current with the latest eCommerce marketing tactics, e.g. SEO, SEM, social media, and maintain expertise on all eFlorist marketing services and products
    • Work both independently and as a team, in collaboration with other eMarketing CounselorsQualifications
      • At least 2 years proven success in ecommerce, B2B and B2C marketing strategies and execution for small to medium businesses
      • Ability to explain, teach, coach and generally enable our customers to use our tools to achieve meaningful results for themselves over the long-term
        • Deep knowledge and interest in SEO, SEM, blogs and business analytics and ability to make critical design and technical recommendations
        • Excellent written, verbal, and analytical skills. Able to determine key takeaways from a dataset and to communicate your recommendations for a florist in a clear and summarized manner
        • Strong interpersonal and presentation skills. Able to communicate technical concepts these in a manner that non-technical florists can understand
        • Proven ability to prioritize and deliver multiple projects, adhering to tight deadlines in a constantly changing and extremely fast paced environment
        • COVID vaccination will be required for this position unless candidate has a legally valid exemptionAdditional InformationTeleflora's Dedication to You:
          • Competitive benefits package including Medical (including 24/7 online access to a physician), Vision, Dental and 401k with match eligibility
          • Manager and leadership training, biweekly L&OD webinars, and eLearning offerings
          • Companywide problem solving and continuous improvement training
          • Wonderful Giving (wonderfulgiving.com) - allowing you to donate company money to a cause of your choice
          • Company focus on wellness and health including virtual yoga and mindful meditation classesSay everything and share your "Love Out Loud---" with the gift of Teleflora - flowers-all made by hand and delivered by hand by your local florist. Teleflora offers the kind of personal touches, artistry and expertise you expect from a trusted neighborhood florist-even if that neighborhood is across the country. No prepackaged flowers in nondescript boxes dropped on your doorstep-Teleflora's network of professional florists creates artistic arrangements personally delivered in a vase, often on the same day. Teleflora makes every day an occasion with a two-in-one gift that includes a multipurpose keepsake container for long-lasting enjoyment. For more, visit: www.teleflora.com, or follow us on Instagram and Facebook and tag your own #LoveOutLoud moment.The Wonderful Company is proud to be an Equal Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.EEO is the law

Keywords: Teleflora, Oklahoma City , eMarketing Counselor, Other , Oklahoma City, Oklahoma

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