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Associate Vice President, Marketing

Company: Jobs for the Future
Location: Oklahoma City
Posted on: September 13, 2020

Job Description:

Location: Boston office or remote within the Eastern Time zone

About JFF:

JFF is a national nonprofit that drives transformation in the American workforce and education systems. For over 35 years, JFF has led the way in designing innovative and scalable solutions that create access to economic advancement for all. Learn more about JFF and join us as we build a future that works.

About the position:

JFF is looking for an experienced, agile, and innovative Associate Vice President (AVP) of Marketing to join us as we continue to build a marketing organization during an exciting time of growth. Reporting to the Vice President, Communications, the AVP of Marketing is a new role designed to help lead the organization forward in innovative and outcomes-driven marketing of JFF’s critical products and services nationwide (i.e. Acceleration Market Scans , Corporate Advisory Services , Pathways to Prosperity , Horizons ). You will also oversee a high performing marketing and communications team.

The AVP, Marketing works closely with the VP, Communications and the heads of programs, products and services to ensure JFF’s offerings support the organization’s unique value proposition in a crowded education and workforce ecosystem. This position will play a critical role in elevating JFF’s brand, reinforce its impact and contribute to measurable growth.

The goals for our work are ambitious. JFF has embarked on an exciting, substantial, multi-year investment in its systems and operations, and is intentionally disrupting the education and workforce development market to ensure systemic change for true racial and economic equity. The AVP, Marketing will influence mission-aligned progress and serve as a key player in JFF’s go-to-market approach.

What you'll do:

Strategic and Analytical Thinking

Build an innovative marketing function that supports the organization’s strategic priorities and creates distinctive brand experiences

Develop a marketing plan that accentuates JFF’s unique value proposition for competitive advantage and incorporates the appropriate marketing mix for success

Spearhead the definition and implementation of strong marketing analytics and reporting to determine the advancement of JFF’s successful content marketing campaigns

Relationship Building and Management

Elevate and manage a unified go-to-market approach across JFF

Partner with IT and Development colleagues to create demand generation that’s scalable

Collaborate with colleagues to establish discrete marketing partnerships with select and complementary corporate and non-profit entities

Team Management and Operations

Lead, coach, mentor and inspire a high functioning MarCom team of 5-6 direct reports

Optimize MarCom operations and build a product marketing function

Clearly define and increase digital and content marketing campaign ROI

Growth and Learning Mindset

Act as a change agent to create an effective marketing mindset throughout the organization

Lead with an “outside in” approach to represent the needs of JFFs primary stakeholders including funders, clients, and partners

Encourage a continuous learning culture across the team

Who you are:

Strategic Builder and Advisor

You can translate complex issues into simple language that connects with funders, partners, and clients. You place an emphasis on problem-solving and a premium on customer experience

You have 12-15 years of marketing experience including successful development and implementation of strategic marketing plans

You are “customer-obsessed” and mission-aligned to accommodate a demand-driven economy

You set ambitious KPIs and meet them

Effective Marketer

You understand the importance of social media and know how to use it effectively to support broader marketing goals

You can demonstrate proven results in product, personalized, acquisition, event, digital, and content marketing

You are proficient in working with marketing technology systems and tools including CRM, content management systems, SEO/SEM, among others

You appreciate the healthy tension between creativity and discipline, quickness and quality

Empowering Manager

You build positive, effective, collaborative cultures and teams wherever you work.

You have excellent communication and presentation skills. You are as adept at developing marketing content and KPIs as you are at effectively defining and building a high performing marketing organization.

You can lead teams through rapid growth and change

You possess high energy and passion for JFF’s mission; ability to apply JFF’s core values to all areas of your work

You model inclusive leadership, working effectively with diverse staff, and building and stewarding an organizational culture that embraces diversity, equity, and inclusion

You are a curious and adaptive learner, with a willingness to take in new information, perspectives and data to inform your work

You demonstrate a growth mindset and a desire to continuously improve in your work and approach

Diversity, Equity and Inclusion at JFF:

JFF is committed to sustaining a diverse community with a work environment that is welcoming, respectful, and encouraging to all. JFF fosters a culture of inclusion that celebrates and cultivates diversity along multiple dimensions, including race, ethnicity, sex, gender identity, gender expression, sexual orientation, age, national origin, socioeconomic status, religion, ability, culture, and experience.

To apply:

As part of your application, please include your resume and a thoughtful cover letter, addressed to Karyl Levinson , outlining how your skills and experience meet the qualifications of the position.

JFF offers a competitive salary and benefits package , commensurate with experience and skills.

Provide the address to your LinkedIn profile if you have one.

If you responded "Referral" to the previous question, please specify who referred you. If you responded "Other" to the previous question, please elaborate. Otherwise, respond "N/A."  *

Are you legally authorized to work in the United States?  *

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Will you, now or in the future, require sponsorship for an employment authorized visa status or other work authorization?  *

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U.S. Equal Opportunity Employment Information (Completion is voluntary) Individuals seeking employment at Jobs for the Future are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary . Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Gender Please select Are you Hispanic/Latino? Please select Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Veteran Status Please select Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability Why are you being asked to complete this form? We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp .

How do you know if you have a disability? You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

Autism

Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS

Blind or low vision

Cancer

Cardiovascular or heart disease

Celiac disease

Cerebral palsy

Deaf or hard of hearing

Depression or anxiety

Diabetes

Epilepsy

Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome

Intellectual disability

Missing limbs or partially missing limbs

Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)

Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

Disability Status Please select 1 Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp .

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

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Keywords: Jobs for the Future, Oklahoma City , Associate Vice President, Marketing, Other , Oklahoma City, Oklahoma

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