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Paid Media Specialist

Company: Candor
Location: Oklahoma City
Posted on: September 12, 2023

Job Description:

The OpportunityCandor is seeking a growth-minded paid media specialist with well-rounded digital marketing and paid media abilities to serve our diverse roster of clients. Ideally, the paid media specialist is curious about changing technology, platforms and insights that drive digital strategy and is hungry to learn whats around the corner. Core Responsibilities

  • Content and media strategy, performance analysis, segmentation and targeting, digital and social media campaign management, industry trend watching, budget management
  • Knowledge of paid digital marketing strategies, specifically including social media (Meta, LinkedIn, TikTok, YouTube), paid search, CTV and programmatic advertising
  • Understand a clients business, industry, competition, strengths and weaknesses
  • Strong analytical skills, with the ability to interpret data and draw actionable insights
  • Owns their part of the project professionally and transparently
  • Comfortable working independently and collaboratively
  • Combines creative risk taking with intuitive and realistic goalsQualifications:
    • 2-3 years' experience of digital strategy or similar role
    • Analytical and results-oriented mindset
    • Ability to work quickly under tight timelines and manage unforeseen situations with openness and a sense of optimism
    • Strong skillset for crafting clear and compelling communication
    • Proficiency in using digital marketing tools and platforms, such as Google Analytics, Google Tag Manager, Meta Ads Manager, social media management tools and marketing automation systems
    • Familiarity with third-party platforms such as StackAdapt, Basis, Qualtrics and Quantcast Expectations
      • A consistent source of positive energy and a hunger to help shape the future of Candor and its clients
      • Flexible, resourceful and proactive with a get stuff done attitudeAbout CandorCandor is a next generation agency with an award-winning track record across a variety of marketing and communications services. No smoke, all fire is our motto we give candid counsel and have a relentless drive to get things done with a people-first mindset. This allows us to have fun in all we do, no matter the task or challenge. Its an especially exciting time to join our agency as weve joined Salient Global, a leading holistic marketing communications growth company with capabilities across creative services, data and loyalty marketing.Work From HomeThis position can be fully remote, or hybrid in Oklahoma City, and requires Central time zone work hours.BenefitsCandor is an equal opportunity employer. We offer a competitive salary and benefits plan, including unlimited PTO, a robust holiday schedule, 401(k), medical and dental insurance, 16-week parental leave, reimbursement for family forming and reproductive support and tuition reimbursement. Our performance-based environment offers employees opportunities for advancement. Salary is commensurate with experience; all employees are eligible for business development compensation.ApplyPlease submit your resume to digital@candorpr.com.

Keywords: Candor, Oklahoma City , Paid Media Specialist, Advertising , Oklahoma City, Oklahoma

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